by Melinda | Feb 23, 2018 | Business Tips, Marketing Strategy, Marketing Tips, Posts
In the last few weeks, every time I turn around I see an article about funnels or meet someone who is passionate about them. Maybe you’re like me. I’ve heard the terms, “funnel” and “sales funnel”, used in marketing strategy for years. But I wasn’t sure how I could...
by Melinda | Jan 26, 2018 | Branding, Business Tips, Marketing Tips
At first, I was more of a rapper… When it was my turn to sing, my mouth felt like it was full of tube socks, my heart was surely going to blow out of my chest, and I was sweating through my shoes. What happened next? Did they survive? Learning the story behind almost...
by Melinda | Oct 24, 2017 | Branding, Business Tips, Marketing Tips
I’m a relatively normal human being, but when I see one of those, “for new customers only” discount offers for a business or product that I have been a loyal, PAYING customer of for years, I turn into The Hulk. I know my full-price,...
by Melinda | Mar 1, 2017 | Business Tips, Networking
20+ Expert tips that will bring your business to screeching halt* (*Lessons learned from my own brilliant business career) These tips will help you free up a lot of time in your business! Don’t buy coffee for someone you just met – Wait until they become your customer...