by Melinda | Apr 9, 2020 | Business Buzz, Business Tips, Marketing Strategy, Marketing Tips
Business Buzz Episode #3: What to Wear on Video Calls In this episode of the Business Buzz show, you get expert tips to help you look your best every time you join a video call. This week’s guest is Tania Sterl, a personal stylist, branding style expert, and CEO...
by Melinda | Apr 6, 2020 | Business Buzz, Business Tips, Marketing Strategy, Marketing Tips
Business Buzz Episode #2: Newsletters This episode of the Business Buzz show focuses on newsletters. We covered: Warren Buffet’s secret for writing his annual investor letter Restarting your newsletter (I shared a big DON’T) Examples of different...
by Melinda | Mar 29, 2020 | Business Buzz, Business Tips, Marketing Strategy, Marketing Tips
Business Buzz #1: How to market your business in a crisis In this episode, we discuss what you should NOT be doing right now to grow your business (selling) and what to DO (help, be sensitive, offer relevant info/resources). I’ll show you some examples of...
by Melinda | Oct 30, 2019 | Branding, Business Tips, Marketing Strategy, Marketing Tips, Posts
Niches & Your Ideal Customer’s Language Determining your niche, unique selling proposition, what you’re famous for, etc., and who you want to serve is critical if you want to minimize or eliminate your competition. Donald Miller, the author of the...
by Melinda | Aug 28, 2019 | Business Tips, Marketing Strategy, Marketing Tips
Your business doesn’t have to miss out on the annual pumpkin spice craze. Here are a few refreshingly fun ideas to inspire your marketing! Ah, the magic of pumpkin spice marketing! 2.1 million Instagram posts with the hashtag #PumpkinSpice (as of...