by Melinda | May 21, 2020 | Business Buzz, Customer Experience, Customer Loyalty, Marketing Tips
Frustration kills sales. You’ve experienced it. You fill out the form in the checkout process on a site, hit the “Buy Now” button and get this message, “Address Not Valid”. You double-check your address, hit the button again, and get the...
by Melinda | May 13, 2020 | Business Buzz, Customer Loyalty, Customer Personas, Marketing Tips
How do you step into your customer’s shoes if you don’t know what kind of shoes they wear? Creating customer profiles or personas using details about your best customers will help you to attract more customers like them. When you know specific...
