by Melinda | Jun 3, 2020 | Business Buzz, Customer Experience, Customer Journey Map, Marketing Tips
Creating a customer journey map is critical for your business. It provides perspective, ideas for new or improved products and services, and a blueprint for an exceptional customer experience. A study by McKinsey showed that organizations that focus on journey...
by Melinda | May 28, 2020 | Business Buzz, Customer Experience, Customer Journey Map, Marketing Tips
Things have changed significantly for your customers since last week. You can’t schedule your marketing for the next four weeks and trust it’ll be relevant when it posts, like the good old days (in February). The message you wrote two weeks ago might be...