by Melinda | Jun 16, 2021 | Business Tips, Customer Experience, Posts, Sales
LinkedIn released their State of Sales 2021 report with some info that serves as a reminder or a wake-up call. You can get the free report here. This quote in the report stood out: “Top-performing salespeople spend far more of their time researching their industry,...
by Melinda | Jun 3, 2020 | Business Buzz, Customer Experience, Customer Journey Map, Marketing Tips
Creating a customer journey map is critical for your business. It provides perspective, ideas for new or improved products and services, and a blueprint for an exceptional customer experience. A study by McKinsey showed that organizations that focus on journey...
by Melinda | May 28, 2020 | Business Buzz, Customer Experience, Customer Journey Map, Marketing Tips
Things have changed significantly for your customers since last week. You can’t schedule your marketing for the next four weeks and trust it’ll be relevant when it posts, like the good old days (in February). The message you wrote two weeks ago might be...
by Melinda | May 21, 2020 | Business Buzz, Customer Experience, Customer Loyalty, Marketing Tips
Frustration kills sales. You’ve experienced it. You fill out the form in the checkout process on a site, hit the “Buy Now” button and get this message, “Address Not Valid”. You double-check your address, hit the button again, and get the...
